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And Then There Was One: Bugatti Sells Last Veyron

In an industry where as many as 70 cars can roll down an assembly line each hour, Bugatti is a rare exception.
Image: Bugatti Veyron
Bugatti shows off the Veyron 16.4 Grand Sport Vitesse at the Chicago Auto Show during the media preview on February 13, 2015 in Chicago, Illinois.Scott Olson / Getty Images
/ Source: The Detroit Bureau

In an industry where as many as 70 cars can roll down an assembly line each hour, Bugatti is a rare exception. Indeed, it makes even Ferrari seem like a mass market brand.

When it was first introduced, back in 2005, Volkswagen AG’s most exclusive brand promised to build just 450 Bugatti Veyrons, the first vehicles ever to top the 1,000 horsepower mark. The maker has held to its word, and a decade later the last hand-built Veyron has been sold, with the 450th appropriately dubbed “La Finale” set to go on display at the Geneva Motor Show next week.

“An unprecedented chapter in automobile history has reached its climax,” said Wolfgang Dürheimer, President of Bugatti Automobiles While the folks at Sweden’s Koenigsegg, the maker of the Agera One:1, might dispute that last point, there’s little doubt the Veyron is one of the rarest automobiles produced in recent decades and, according to company data, one of the most expensive, the average model going for about $2.6 million.

Since its launch, Bentley produced 300 coupes and another 150 roadsters, the latter including the 1,001 horsepower 16.4 Grand Sport and 1,200 hp Grand Sport Vitesse.

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-- Paul A. Eisenstein